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Oct 16, 2006 20:33

Take a gander at this guys and gals. This video was created as part of Dove's Real Beauty campagin. While the idea of a soap company using bidy image as an issue to sell more money is amusing, the video does highlight a big problem in our culture ( Read more... )

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Comments 3

valorfaerie October 17 2006, 01:35:06 UTC
Wow, that's really cool. I love all the Dove real beauty things.

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aelphaba October 17 2006, 02:54:30 UTC
I loved Dove's Real Beauty until I took a marketing class.

Now I love it cause it hits its target demographic perfect. They arent being real, they are selling soap.

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elgooso666 October 18 2006, 21:27:21 UTC
Janis is right.

Oh, and also rebellion and non-conformity are marketing's biggest asset. Rebellion and non-conformity are seen as a way to sell more product b/c in order to be different you have buy products to make you "look" different.

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