4,000 hits in a week? Wow. Could I perchance borrow your marketing strategy? *cutegrin* Oh, BTW, congrats on getting even that far on your novel. It's already eating chunks out of my longest fiction piece :)
Well, there isn't much of a strategy, but you can have what we've got!
1. Decide that there is an annoying lack of greeting cards themed to your particular hobby (bigger problem for coaster enthusiasts than it is for dragons, actually - I've seen 5 or 6 really cute designs for dragons this year!) and get together with your best friend to make your own.
2. When someone tells you that you could sell these things on the internet, dude, look at each other and go "Hmmm . . ."
3. Send said cards to friends, family, professional contacts and everyone you ever met, even if you don't usually send them cards. Causually let drop in conversations throughout the year that you are thinking about selling these next year.
4. Let the anticipation build for a year.
5. Put up your website, send out a press release, then sit back and watch the hits roll in!
*grin* I hope you'll forgive me if I omit the steps inbetween, such as "spend money you don't really have" and "Oh, Shit, What About Advertising?"
LOL! You were the first order, too. We weren't expecting *any* for a week or so - surprised me when Matthew called and said he'd had an envelope from you on Friday!
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1. Decide that there is an annoying lack of greeting cards themed to your particular hobby (bigger problem for coaster enthusiasts than it is for dragons, actually - I've seen 5 or 6 really cute designs for dragons this year!) and get together with your best friend to make your own.
2. When someone tells you that you could sell these things on the internet, dude, look at each other and go "Hmmm . . ."
3. Send said cards to friends, family, professional contacts and everyone you ever met, even if you don't usually send them cards. Causually let drop in conversations throughout the year that you are thinking about selling these next year.
4. Let the anticipation build for a year.
5. Put up your website, send out a press release, then sit back and watch the hits roll in!
*grin* I hope you'll forgive me if I omit the steps inbetween, such as "spend money you don't really have" and "Oh, Shit, What About Advertising?"
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7. Watch as helpless coaster friends write checks and send them in, cursing you all the while.
8. Get all the money in the world, stick in in your ears, and make rude noises.
Damn you! TWO boxes I had to buy! DAMN YOU!
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