Help please!

Oct 26, 2008 17:22

Hello! I need some help from you once again ( Read more... )

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rhapsodyatdusk October 26 2008, 13:30:54 UTC
Suggestions: "Our goal is to unify the group's strength under the single brand name of xxx, thereby* boosting the value of the xxx brand*." Variations: "Our goal is to consolidate the group's strength under the single brand name of xxx, boosting the value of the xxx brand."
"Thereby" can be optional; "the xxx brand" could also be just "xxx." The acceptable level of faithfulness or literalness of the translation depends on what this translation is for (marketing vs. internal communication, for example).
Play around with it :) Good luck!

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calcifer13 October 26 2008, 22:25:05 UTC
rhapsodyatdusk, Thank you very much!
I'll put "thereby" because it is a nice conjunction. I see...bond was not a good word choice. err..This one is a translation of an article from a newspaper. One famous electric co changed its company name recently. Once again, thanks very much!

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rhapsodyatdusk October 27 2008, 02:29:50 UTC
どう致しまして!My pleasure.
About "thereby"--cool, glad you found it useful. I'd just note that it's of a more formal register (it evokes legalese, so that's why you would have to reflect on when to use it.
About "bond"--yes, when I see the word "bond," I immediately think of two main usages: 1) the chemical definition of the attraction between two atoms or molecules and 2) two people becoming very close to one another ("A and B are bonding," "They're having bonding time"--often used jokingly--and "A and B have bonded"). In addition to "unify" and "consolidate" ("consolidate" is often used in business speak), 結集 can also be translated as "gather," "bring together."

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calcifer13 October 27 2008, 23:00:58 UTC
ありがとう。I've been learning English enthusiastically but unfortunately there are no native speakers around my life now so it is really precious to have some teachers on internet. I understand the meaning of the word "bond" clearly.^^ Thanks!

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