This is half weird. Half sad. The choice is yours.

[legallatino]

As a publicity stunt for the December 13 DVD release of 40 YEAR OLD VIRGIN, Universal is hosting a publicity stunt involving chest hair and its removal. A centerpiece scene of the film has Steve Carell’s character undergoing a wax treatment to remove his overgrown chest hair in order to attract a date. As documented on a DVD bonus featurette,

Comments

[frumpyibbum]

I'm puttin money on Cleveland and Minneapolis to have the hairiest men.

[sharpstick5]

I put my money on Seattle.
but this is a pretty ingenious stunt, and as a PR major I applaud the work.