I think you are rightext_99707April 30 2010, 15:39:50 UTC
It almost definitely did have something to do with some Microsoft architecture. Lots of promises to win over Apple's customers and then no delivery=Microsoft stealing customers from Apple. This happened in the early '90's. I know from personal experience.
Any ideas what this was referring to? "We know from painful experience that letting a third party layer of software come between the platform and the developer ultimately results in sub-standard apps and hinders the enhancement and progress of the platform." ???
I think this whole thing has more to do with Apple's philosophy about user experience. Apple likes to control its user experience as much as possible (witness the fact that they're handling creative for the first ads on the iAd platform, which isn't a particularly popular move with ad agencies). By owning hardware, software, and all layers of the dev environment, as well distribution (Apple retail stores and the iTunes/iBooks/App stores), Apple is able to ensure exceptional user experience. That's always been their philosophy, though they've held more or less true to this vision depending on their own leadership, financial position, and the outside market.
I don't know if you've ever read The Innovator's Dilemma by Clayton Christensen (which is a great book, btw), but I
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"We know from painful experience that letting a third party layer of software come between the platform and the developer ultimately results in sub-standard apps and hinders the enhancement and progress of the platform." ???
I think this whole thing has more to do with Apple's philosophy about user experience. Apple likes to control its user experience as much as possible (witness the fact that they're handling creative for the first ads on the iAd platform, which isn't a particularly popular move with ad agencies). By owning hardware, software, and all layers of the dev environment, as well distribution (Apple retail stores and the iTunes/iBooks/App stores), Apple is able to ensure exceptional user experience. That's always been their philosophy, though they've held more or less true to this vision depending on their own leadership, financial position, and the outside market.
I don't know if you've ever read The Innovator's Dilemma by Clayton Christensen (which is a great book, btw), but I ( ... )
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