I'm not sure if this goes here, but...
Facebook's Beacon service turns users into living ads, but at what cost?
I suspect we will have to deal with this issue here soon.
- On November 6, Facebook launched an advertising system called Beacon that consists of a partnership between the popular social network and 44 other sites. The system allows a user's activity outside of Facebook to be recorded and then posted on his or her news feed.
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Merchandise purchases, rentals of films and games, streaming videos being viewed, or reviews being written and submitted, all trigger events that are linked back to the user's Facebook page as an update that friends can view.
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Participating sites include AllPosters.com, Blockbuster, Bluefly.com, CBS Interactive (CBSSports.com & Dotspotter), ExpoTV, Gamefly, Hotwire, Joost, Kiva, Kongregate, LiveJournal, Live Nation, Mercantila, National Basketball Association, NYTimes.com, Overstock.com, (RED), Redlight, SeamlessWeb, Sony Online Entertainment LLC, Sony Pictures, STA Travel, The Knot, TripAdvisor, Travel Ticker, TypePad, viagogo, Vox Yelp, WeddingChannel.com and Zappos.com.
I suspect we will have to deal with this issue here soon.