Comments | no_lj_ads: LJ ad serving in 2009

foxfirefey in no_lj_ads

LJ ad serving in 2009

Feb 25, 2009 09:58

LJ's sales page says that "During 2009 LiveJournal is relaunching its brand and service."

SUP has LJ news items about completing an advertising sales representative agreement with MediaCorp in Singeapore (Feb 9th) and another exclusive agreement with sales house FISH for Ukrainian traffic (Jan 28th)LJ has also just moved away from Six Apart ad ( Read more... )

business deals, ad implementation

Comments 6

desh February 25 2009, 18:12:28 UTC

This does not bode well for Frank.

livredor February 25 2009, 21:34:01 UTC

OMG that page is creepy. It's nothing totally new, of course, but creepy. as. f*ck. How on earth do the know the income distribution of LJ users? *shudders*

foxfirefey February 25 2009, 22:44:19 UTC

I wager those numbers are from some ad or traffic analysis partner; I don't know how accurate they are or if they're just bullshit wild guesstimates; my guess is a lot of the latter. Lots of numbers the sales people toss around are bullshit, like how they always tout how 18 million accounts have been created, when only around 2 million have been actually used in the past month, or calling unique visitors "users" in the ad partnership articles.

kookbox February 25 2009, 23:24:36 UTC

Doubleclick, eh? Conveniently, I've been blocking those jackasses for years.

eruditeviking February 26 2009, 03:21:09 UTC

*Gags over reading the amount of bullshit involved with that press statement.*

I'm tempted to take this into my business department for the laughs it would engender.

kimnext February 26 2009, 05:15:46 UTC

Ugh. Dreamwidth could NOT open sooner.

The first day of open beta, I'm buying an account there and dumping this crap for good.