Dreadful product names
Our local CVS has a new gizmo on display. It's a handheld electronic device for spraying water up your nose, and it's called a Sinugator. I don't ordinarily have much use for marketing people, but even a mediocre markettroid ought to be alert enough to prevent a name like that.
I think of a tiny alligator crawling up someone's nose ... Better stop there. I can't think why the product doesn't have a logo where that's exactly what is happening. if you're going to have a product with a name like Sinugator, you might as well have a logo that matches.
I think of a tiny alligator crawling up someone's nose ... Better stop there. I can't think why the product doesn't have a logo where that's exactly what is happening. if you're going to have a product with a name like Sinugator, you might as well have a logo that matches.