Lessons in marketing

Oct 23, 2008 11:29

I just realized one of the major reasons Obama is enjoying as much success as he is.

He isn't just a candidate. He's a brand as well.

Granted, McCain also has a donations page, and there are independent stores selling McCain stuff. But if I want the official special edition 5" McCain car magnet, I'm out of luck.

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Comments 3

promeny October 23 2008, 19:33:43 UTC
I'm not even going to vote.

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quantum_p October 25 2008, 18:40:46 UTC
Out of curiosity, why not?

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promeny October 25 2008, 20:41:59 UTC
I don't like or trust either side, basically. I'm not the type who will vote for "the lesser of two evils", like most people.

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