you know I'm at work when...

[scrim]

But seriously. Noise 13 does the design for our website, and I was checking out their stuff to try and get some problems fixed, and I found out that they had designed the site for LuMax, a company that offers "all your lubrication and accessory needs". So. In the spirit of inquiry I looked at Noise 13's design comments. Their goal was to Make

Comments

[reallydeadkitty]

Yeah, so it took me until the bottom of this post to catch on that it was auto lube. I was like, Huh. I don't ever remember seeing a Lumax brand in any of our catalogs... I wonder if it's any good?

Also, can I be referred to in posts as Ex, as in Roommate and Ex? It sounds mysterious. Maybe people will think X is my initial. X is a cooler letter than B. It is full of possibilities!

[reallydeadkitty]

And also, you're welcome for the work help. It was kinda nice to talk for most of the day.

[scrim]

Hmm, I guess I could do that. But I want a definite article too! Definite articles are the new cool thing, sort of like those annoying bug-eyed sunglasses which will not go out of fashion.

Also, you'd think that if you were describing a design you did for an auto lube company, you would not include "sexy" in the description, just on principle. Or "stimulating".

[reallydeadkitty]

Yeah, but if I'm The Ex, it suggests a) that I'm the only ex, or the only ex of any importance, and b) that I might well be a pretentious indie band. Though they would be The Exes. Fine, that I'm a new-fangled pretentious indie singer who's changed her name to The Ex.

I think if I was designing for auto lube companies I'd use words like 'reliable'. Sexy just isn't good here.