old navy

[sober_seconds]

I went to try on some clothes today at Old Navy and discovered they have implemented a bizarre new policy for the changing rooms. The clerk asks you your name, and then writes it on a dry-erase board on the door. Is this supposed to make me less likely to shoplift because I've given you my name? Is it supposed to foster a stronger personal

Comments

[bold_text]

Very disturbing. I have been refusing to give my name and address when buying clothes for a long time. I haven't bought anything at Old Navy in a long time but I really can't see myself shopping there if I have to give my name... do you know if they are doing the same thing at the Gap and Banana Republic (same ownership)?

[sober_seconds]

Hmm, good point. I haven't been to those places recently but I suppose it's possible. I thought stores asking for my postal code was bad enough! (Which I also refuse to give.) Marketing research schmesearch.

[rocketdreams]

Weird! They do it at Starbucks now too, which REALLY drives me crazy, and then they write your name on your cup. Which means you get to walk around with a cup that has your name on it, which always makes me feel good and not creeped out AT ALL. I asked the cashier about it once and he said it was because people kept stealing other people's drinks but I don't buy it.

I love Old Navy but I will be thinking up a long list of fake names for future reference.

[findsalome]

Lululemon does that too... It feels really invasive to have my name written on a board on the door of a small room when I have no pants on. It feels like it's an attempt to personalize voyeurism, not discourage shoplifting.

And Old Navy jeans are evil. They make all women look grotesque.

[sober_seconds]

I've heard rumours that Lululemon is tied to Scientology and that staff have to share their "life goals" with managers and then work out strategies to make it happen. In other words -- CULT! I'm not sure if that's true but apparently they have close ties to the Landmark Forum, a self-help company that was created by former Scientologist Werner Erhard. So I'm not surprised they would do something like the names on the doors.