Proper website, the magic of it
Filament magazine website now live.
Currently lacking useful stuff like a way to order, as well as many digital marketing ideas contributed by Interactive Mix, but it should really move things along that there is one. In short, I'm pleased as punch.
Currently lacking useful stuff like a way to order, as well as many digital marketing ideas contributed by Interactive Mix, but it should really move things along that there is one. In short, I'm pleased as punch.
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Well done!
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Much of what I said previously still applies. Of that, the most important is that the javascript that comes with the page is 40% of the total front page hit size and doesn't appear to be doing anything. If your press releases, SOE and advertising pushes result in a few 10,000 page view days, that's going to start to add up. (Unless your web hosting deal buys you 100Gb of traffic per month. In which case, don't sweat it :-)
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Someone's working on the horizontal scrolling on small screen sizes.
The only javascript on the site is the email entry thingees and something that makes the images display correctly in IE6, and apparently can't be minified further. It possibly doesn't appear to do anything because you're using a proper bloody web browser? ;)
Your comment about text size also appreciated and agreed with. It's something I'm thinking about but there are flow-on issues in terms of what displays on the same line, that I need to consider.
It's a paid-for host. I guessed at traffic of approx 400,000/month (from memory) going by what a possibly similar site say they get (of course it's probably exaggerated a good 25% for advertisers) but I'm not sure if it will handle 10,000/day. I'm oddly afraid of considering such possibilities because it seems stupidly optimistic, but you're right, I should get my head out of the sand.
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With regards to the javascript, you definitely don't need 300k of AJAX library (curiously marked as the 'debug' version), just to persuade IE6 to display transparent PNGs properly. It's not actually minified, but it is served compressed, if the client supports that, and most browsers do. So it only adds up to 90k. But that's still a lot to solve a couple of simple problems.
If it turns out to be too hard to kick the Microsoft libraries into being more light weight, have your web designer look into using jquery, instead. They're in for a treat.
Now, traffic costs.
The problem you'll find is that that same economic forces that enable spammers to send 10 million messages just to reel in ten suckers is the same that means clicking a link costs very little to a user beyond the 30 seconds or so it takes them to open at tab, scan the content and close the tab. This means that if some site with a high readership (BoingBoing, metafilter; you know the kind) happens to link to you, you really can get page hits on the order of the thousands to ( ... )
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My recommendation there would be IE PNG Fix.
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So, is postage to NZ going to kill?
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Oh gawd, postage is such an issue! I'm hoping not. I'm working on the weight of the thing in all sorts of creative ways to try and get it as light as possible. Probably something in the region of £2.50-4 though. Not great, but will ensure it is as good as I can get it because I personally get very annoyed with unnecessarily inflated shipping.
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