I'm a good writer.
There, I said it. I'm more than comfortable wallowing in my failings and I'll be the first to knock myself down a few pegs, but not when it comes to my skills as a writer.
Because this is my gift.
It's certainly the most pronounced one, the one that almost never fails me. And, yes, there are times when I swear it's all I've got.
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The point she often makes - the press release is not the article though it should set the tone for a subsequent article. It is the teaser to the press to inquire and write their own story. No journalist worth his or her salt would settle for merely reprising a press release without further inquiry and an attempt to put the essence of the story in his or her own words.
So perhaps you needs to be a journalist, so you can take other folks poorly worded press releases and make the final story one that informs the audience even as the words delight them.
But, of course, even journalists have editors (sigh)...
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