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My little nephew Maximus had his second birthday party today! Lots of kiddies came around to his place and much mirth was had by all. Its interesting to be of the "adult" group now and not even understand the games the kids are playing. However I liked the whole thing, it was just cool
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a) not have a television
this is a big one, I will never purchase one of these devices. if it's worth watching, it's worth downloading... the quality will probably be higher too.
b) put a no circulars sign on your letterbox
I didn't realise how much of a difference this made until our neighbours moved out. it is actually respected by the vast majority of advertisers. we'd easily get 5 times the amount of paper through our flat since they moved out and we've been clearing their mailbox
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#2 also, however junk mail and almost all print matter pretty much hold nil interest for me (therefore dont take my attention). Billboards annoy me more because they make everything look so ugly and tacky.
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something else that gets me... products and services are advertised on billboards. but never events. Why?
a perfect example is the election. the labour and national "products" were advertised, and the electoral enrolment "service" was advertised... but it was only through asking my friends that I knew when the election was on. the event itself did not have it's date publicised anywhere that I was exposed to for the run of the campaign.
incidentally... I find bus shelter ads the single most effective form of advertising. the only problem is that most advertisers do not realise how to use them properly. they should be able to be scanned and all the pertinent information absorbed in a fraction of a second while driving. most have text that is too small, too low-contrast, or too verbose
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