consumer power works better if you tell them what you're doing

[westernind]

Sunday afternoon, 6pmThere's a chocolate fair outside the Royal Festival Hall. I notice that Hotel Chocolat have a stand, and enquire whether the women running it are permanent staff. Yes, there are. Aha says I, is it worth mentioning - for you to pass up the chain - that your advertising sucks mightily? In fact that the women in the ads look as if

Comments

[littleonionz]

Nice one and yes, impressed the dude rang in person.

[pax_draconis]

Oh very well done indeed.

[ed_fortune]

You know what, I've been uhming and ahhing about The Chocolate Tasting club for a while, and I think that's swung it for me. Am impressed.

[ant_girl]

I have not seen the offending ads... so I just did a quick google, and instead turned up lots of pages of yummy looking chocolates. Am now drooling. ;-)

Well done you though. :-)

[westernind]

A mild one. Pout, darling, pout!

[lanyer]

Looking at the blurb I suspect the creative team decided to market towards men buying for women rather than women buying for themselves.
Very shortsighted of them (is it just me or does it read like some of the more offensively laddish bits of Firebox?)

[chiller]

Man, that is GREAT! Great that you complained so lucidly and great that he phoned you personally. And greatest of all: that it has actually made a difference. You're very inspiring!