I'm kind of struggling with it tbh, I think it's actually kind of sexy, and I think advertising is totally fascinating, so I'm reluctant to totally dismiss it just because it's misogynistic (as so many ads are... I don't really understand why. Maybe it's a bad attempt at humor most of the time.)
I kind of like how the ad is saying that scent can be very manly, and knowing that they created an ad for gay men as well kind of skews my opinion to the positive. At least they did that, you know?
Also, it's so, so EURO. Have you ever seen those silly specials that are like, "Funniest Foreign Commercials" and the like? I'm always blown away by how far Europe can push the envelope without some sort of FCC regulation. This is probably considered tame over there.
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I kind of like how the ad is saying that scent can be very manly, and knowing that they created an ad for gay men as well kind of skews my opinion to the positive. At least they did that, you know?
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