LOL Who thought of that ad campaign? You know, though - the thing that made much more of an impression on me on that site is the "HAIRY BACKS: HOT OR NOT?" poll that follows on the main Phillips page.... YUCK.
"If you want a pair of super-smooth Kiwis, douse them with a little cold water first. This will tighten them enough to make shaving much easier. Don't worry, with Bodygroom's safety features means there's no way you damage them!"
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